Data-Driven SMBs Financially Outperform Their Competitors — and the Gap Is Widening

Walking through the noisy market, I saw many business owners, some hustling and others relaxed, seemingly achieving different levels of success. It occurred to me that the secret sauce might be data. The latest research shows that small and medium-sized businesses (SMBs) that are data-driven significantly outperform their competitors. If you’re curious about how being data-driven can shape the future of your business, keep reading. We’ll dive into some revealing statistics and actionable insights to help you…